Fishing apparel and footwear manufacturer Grundéns announced that it's partnered with Major League Fishing to become the official footwear sponsor of the Bass Pro Tour and MLF BIG5 circuits. Additionally, the brand has signed MLF pros Skeet Reese, Bradley Roy, Adrian Avena, and Gerald Spohrer to the Grundéns ambassador team.
“Bass fishing’s popularity is no secret and we’re ready to have a significant presence in it,” says Grundéns CEO David Mellon. “Grundéns is best known for protecting fisherman and anglers from the elements. ‘We Are Fishing’ is our motto and we’re always aiming to be the most trusted brand in fishing. In particular, our footwear lineup has expanded significantly in the last few years and by partnering with MLF to become the official footwear sponsor of the Bass Pro Tour and the Big5 series, we’ll get it in front of a lot more anglers.
"Having Skeet, Bradley, Adrian, and Gerald wearing our footwear and apparel is a testament to the utility and effectiveness of our products in the environments these guys fish year-round.”
Said MLF President and CEO Jim Wilburn: “Many tournament anglers in MLF and the MLF BIG5 circuits have started to rely on Grundéns footwear to keep their feet comfortable when they are on the water and make their fishing experience more enjoyable. Grundéns is a natural fit with MLF and BIG5 and we are very excited to add them to our sponsorship lineup.”