MTN DEW has announced a new campaign – “Out Here. It’s DEW." – to celebrate and empower the pursuits of those who embrace the adventurous spirit of the great outdoors. The platform kicks off its commitment to enhance the outdoor experience with a $100,000 MTN DEW Outdoor Stimulus, which will reimburse 2020 hunting and fishing permits. The stimulus is a means of empowering outdoor enthusiasts to get “Out Here” with MTN DEW and do what they love this summer and fall season.
MTN DEW will be gifting anglers and hunters with a one-time $20 payment toward their licenses to help remove financial barriers and get them outside. MTN DEW will help reimburse licensed fishermen and hunters whose permits fund wildlife conservation, education and restoration within their states.
Beginning at 9 a.m. CT on Wednesday, anglers and hunters can apply for the MTN DEW Outdoor Stimulus by visiting DewOutdoors.com/Stimulus and submitting photos of their fishing and/or hunting permits from the last year (Jan. 1, 2019 – consumer redemption date). Only the first 5,000 outdoor enthusiasts to apply will be eligible for reimbursement.
The MTN DEW Outdoor Stimulus will reimburse one permit per household up to $20 via Venmo or check payment. Full rules and regulations can be found at DewOutdoors.com/Stimulus. All applications are subject to permit verification as outlined in the rules.